Backtrack

Product details from official sources

Backtrack is an AI-powered platform for hosted buyer events that automatically records every 1:1 meeting, generates accurate transcripts and CRM-ready notes, and delivers ROI reports sponsors can use as proof — so organizers can drive rebooks with data, not vibes — across trade shows, hosted buyer events, and other 1:1 meeting programs. It helps event organizers capture what happened in every meeting, quantify outcomes (next steps, follow-ups, RFP intent), and give sales teams evidence to retain, rebook, and upsell sponsors. Backtrack devices start and stop based on each attendee’s agenda so meetings are captured without extra staff work. Reports include organizer reports, sponsor-level ROI reporting, sentiment analysis, and customer voice pulled from actual meeting conversations. Use cases include rebooking sponsors with proof, upselling sponsors ready for bigger packages, and winning new sponsorships with pipeline and ROI evidence. Plans (Meeting Rooms, Hosted Buyer, Custom Reporting & Analysis) all say "Contact Us" on the pricing page, so the pricing model is recorded as unknown. The site is powered by Yac.

Capabilities and conditions

• Backtrack is an AI-powered platform that automatically records every 1:1 meeting, generates accurate transcripts and CRM-ready notes, and delivers ROI reports sponsors can use as proof. Source ↗
• Backtrack helps event organizers capture what happened in every 1:1 meeting, quantify outcomes, and give sales teams the evidence they need to retain, rebook, and upsell sponsors. Source ↗
• Backtrack is built for event teams turning meeting data into renewal revenue. Source ↗

Price and free allowance

Price and free limits not verified. Check the current vendor plans before signing up; this listing does not imply the product is free.

Published-source profile · collected 2026-10-17. Automated collection followed by editorial review. These are vendor-published claims, not hands-on product test results.