UTMGuard
A tool that finds and alerts on broken or inconsistent UTM parameters in Google Analytics 4.
At a glance
Free + paid · Source review 2026-11-02- Price & billing
Free $0; Pro $15, Team $49 and Agency $199 per month list prices; early-access code UTMPartner40 shows $9, $29 and $119; extras $10 per month per property; 7-day money-back guarantee.
- Free allowance
Free $0; Pro $15, Team $49 and Agency $199 per month list prices; early-access code UTMPartner40 shows $9, $29 and $119; extras $10 per month per property; 7-day money-back guarantee.
- Best suited to
Finding UTM errors distorting GA4 data in a 60-second read-only scan.
Fit is editorial guidance, not a measured result.- Platforms
Access: not separately verified. Operating systems not separately verified.
Published-source facts and editorial guidance. No product test is implied. Confirm current conditions before purchase.
No product screenshot is claimed for this listing. Use the official website ↗ to inspect the current interface.
What to know before choosing
Good fit
Finding UTM errors distorting GA4 data in a 60-second read-only scan.
Limits and trade-offs
List prices vs early-access discounted prices must not be confused; pricing is per GA4 property.
Plans and free allowances
Free $0; Pro $15, Team $49 and Agency $199 per month list prices; early-access code UTMPartner40 shows $9, $29 and $119; extras $10 per month per property; 7-day money-back guarantee.
Evidence
Official UTMGuard homepage and pricing ↗ (reviewed 2026-11-02)
Official published page review; no authenticated product test
Dates: Last reviewed 2026-11-02. Last reviewed is the latest source or editorial review date; it is not a content-change date.
A closer look at UTMGuard
UTMGuard scans Google Analytics 4 in under 60 seconds, pinpoints the exact UTMs misclassifying traffic, and monitors them daily, showing which UTMs are distorting GA4 data.
Editorial guidance based on published documentation. The workflow below is a suggested starting point, not a measured product result.
When to choose UTMGuard
- A marketer suspecting broken UTMs are skewing attribution wants a read-only GA4 audit in under 60 seconds.
- A team wanting daily monitoring, alerts and guided fixes for UTM errors rather than one-off exports.
- An agency managing multiple clients wanting separate workspaces per client with unlimited teammates.
When to choose something else
- A team wanting UTM link creation itself will find an audit and monitoring tool, not a link builder.
- A buyer needing more than 25 GA4 properties on Agency must add extras at $10 per month each.
A practical starting workflow
- Run the free 60-second scan with read-only GA4 access, no credit card and no tracking code required.
- Review what the scan catches: missing utm_source or utm_medium, case mismatches, typos, UTMs dropped on redirects and more, with a UTMGuard Score from A to F.
- Follow guided fixes with copy-paste-safe UTMs and playbooks per issue.
- Let UTMGuard run daily in the background with daily and weekly alerts, finding new errors before they skew reports.
Check before committing
- List prices are $15, $49 and $199 per month; the lower figures shown ($9, $29, $119) apply only with the early-access code UTMPartner40.
- Pricing is per GA4 property, with unlimited users and workspaces, and extras at $10 per month.
- This entry describes published homepage features and does not compare audit accuracy through testing.
Common questions
How fast can I see audit results?
Most workspaces get their first report in under 60 seconds, scanning 30 days of GA4 data and highlighting the biggest tracking breaks immediately.
Is the scan safe and read-only?
Yes: only read-only access to the GA4 property is requested, no scripts are injected on the site, and data is never modified.
What happens after the free audit?
Monthly audits can keep running for free; paid plans add daily monitoring, alerts and deeper troubleshooting guidance.
What pricing is shown?
Free at $0, Pro at $15 per month, Team at $49 per month and Agency at $199 per month, with a 40% lifetime early-access discount via code UTMPartner40 and a 7-day money-back guarantee on paid plans.
Compare approaches for this task
Sources and checks
Last source review is not a date of product testing. No rating or test result is implied by inclusion. Check the current plan and terms before buying.